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Sagar Wadekar added article Other
2025-12-02 10:17:34 -

Channel Mix Mastery: Advertising Efficiency and Bed-in-a-Box Growth
Mattress retail today is a test of trust: shoppers encounter slick visuals, overlapping specs, and constant discounts, but they convert when information is plain and promises are honored. The clearest differentiators are meaningful spec transparency, sensible trial policies, and post-purchase support. Brands that publish foam densities, coil gauge ranges, and layer-by-layer schematics give...

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Sagar Wadekar added article Other
2025-12-30 09:26:58 -

Demand Scenarios: Macro Drivers in the Mattress Sales Forecast
Materials innovation is rewriting what comfort means—and how long it lasts. Where shoppers once chose between bouncy innersprings and contouring foam, modern hybrids combine steel coil cores for lift and airflow with foam or latex layers that fine-tune pressure relief. The best versions preserve spinal alignment, reduce shoulder compression for side sleepers, and keep hips from dipping...

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Sagar Wadekar added article Other
2026-01-04 17:13:36 -

Regional and Channel Nuance in the Mattress Sales Forecast
Mattress retail today is a test of trust: shoppers encounter slick visuals, overlapping specs, and constant discounts, but they convert when information is plain and promises are honored. The clearest differentiators are meaningful spec transparency, sensible trial policies, and post-purchase support. Brands that publish foam densities, coil gauge ranges, and layer-by-layer schematics give...

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